SMALL Ads BIG WEB TRAFFIC
Small Ads Big Web Traffic is Print Ads Driving
Targeted Traffic to Your Web Site
AMAZING HOME BUSINESS!!!
Make $100,000.+ Yr.
www.21st-century-network-marketing.com
Let's talk about placing small newspaper ads that drives traffic to your web site, and then is forwarded to you as Pre-Qualified, Pre-Sold Leads. These small ads will be no more than two to three lines at the most, and "Very Inexpensive".
These ads are designed to direct interested traffic to your Web-Site.
We will show you how to put together Multiple Landing Pages that cost less than $10.00 a month. Landing Pages are small Web Sites designed specifically for your print ad market.
This traffic generating site links directly to your E-Commerce site with access code tracking so you can track your print ads effectiveness.
The first thing we need to discuss in placing your small ads is the logic behind using a small ad. When you look at marketing, you must look at your ROI (return on investment).
If you spend $100 versus $20 to place your ad, believing the $100 ad is better because it says more, you may need to read the following 2 or 3 times.
To begin with, the larger ad will not be able to give your readers enough information for them to make an "educated decision".
All the small ad is intended to do is peak their interest, and direct them to your web-site so they can gather the information you have on your site.
This web-site has used approximately 35,000 + words in its content; now just imagine what a 35,000 word ad would cost you?
With your web site, you will be able to give more information to your prospects than you could with a double page Newspaper Ad.
One thing you must realize is that every one who comes from your small ads will not become your business partner. That's why using your web site to Pre-Screen and Pre-Sell your customers make so much sense.
Now if you look at the cost of your website + your Ad cost divided by # of prospects coming to your site, you will find this type of marketing very cost effective.
You will have saved yourself all of those hours talking on a phone to cold prospects from some Prospect List that haven't made a decision, and you're not running through the same message over and over again.
Whatever Business you have unless you build in a system that is Time Efficient and frees you from repetitive tasks you will spend your days spinning like a top.
But if you're spending 3 hours talking to Your HOT Pre-Sold Pre-Qualified Customers you have just increased your productivity.
Your closing rate will greatly increase, every time you pick up the phone.
Okay, there must be a million ways to advertise. So why am I directing you to newspaper classified ads?
Let me explain to you why classified ads beat almost every other form of advertisement.
Small Ads Big Web Traffic Advertising
1, You can call and start your small ads in one day, in other forms of advertising; it may take weeks to get before the public's eye and see your results.
2, You decide how long you're going to run your test ads, no other form of advertising; allows you to commit to one to three days before you change your ad.
3, You can stop your Small Ads Big Web Traffic quickly if you realize it's not working, other forms of advertising; usually require you to commit to longer periods of time.
4, You can reach a lot of people for a small amount of money, other forms of advertising; can be very expensive.
5, For under $100 you can test multiple small ads in a week, for $100 it would be hard to find a way to test multiple ads in any other form of advertising.
6, You can target specific geographical area, and people looking for a business.
7, You choose which days of the week you want to run your advertising. (Sunday, Monday and Tuesday is a good start).
What your Ad should say
To begin with, when you place your Small Ads Big Web Traffic in a newspaper make sure you began your first word with; A, B, C, D. So it will be near the top of that section. Ads are placed in alphabetical order, according to the first letter in the ad. This will increase your responses, immensely.
With a little thought, and imagination, any ad can be written to the top of the section where your ad is located.
Let's look at a few words here;
access, accumulate, affordable, aggressive, alluring, amass, amazing, appealing, astonishing, astronomical, astounding, attractive, available, awesome,
breathtaking, brilliant, bright, build, beyond belief, buy,
captivating, clever, change, cunning, compose, confident,
develop, desirable, easy, exciting, fast, free,
The shorter and more exciting you make your ad, the more interest and Traffic you will generate.
So make your ad as small and exciting as you can and direct them to your web site. We are marketing our Business Model so here is a few of our ads.
AMAZING HOME BUSINESS!!!
$ Unlimited Income $
www.21st-century-network-marketing.com
AFFORDABLE BUSINESS
GREAT INCOME
www.21st-century-network-marketing.com
BUY MY BUSINESS!!!
$ 1,500 Wk. Possible
www.21st-century-network-marketing.com
HOME BASED BUSINESS
Under $500. GREAT INCOME
www.21st-century-network-marketing.com (We don't use this web address for our Ads.)
(use a landing page here)
Your small ad needs to say
just enough,
to get the person to go
to your Web Site, that's it.
Now, if you run your small ad and you don't get the response you believe you should have, you can go back and tweak your ad or change it completely. You can also run 10 different small ads at the same time and find which ad or ads is pulling more traffic to your web site.
When you find Your Small Ads Big Web Traffic ad is pulling good numbers "hits" on your web site, you will want to duplicate that ad in different newspapers. This way you can multiply the number prospects coming into your web site just by duplicating your small ad in different papers.
You will find this same ad may pull prospects, week after week using the same paper. If you find you have two different small ads that are pulling good numbers, you can run these small ads interchangeably, or find different newspapers that you want to run your advertisement in.
If your ads are breaking even or making a small profit, when you are first starting out, you will build a huge Network Marketing Business in no time at all.
With over 18,000 newspapers and periodicals in the United States alone, I don't believe you'll run out of choices very soon. Using average size daily newspapers to test your ads is much more cost effective, than shooting for a national paper out of the starting gate.
Let's say, you find an ad that is generating a ton of traffic, this small ad will most likely pull traffic in any paper you choose to put it into. So why not use the Law of Averages to multiply your effort, and your prospecting numbers.
If you are pulling a good numbers every week and your web copy is strong and you're closing rate is 20% or better of your Pre-Qualified Leads, you're on your way to riches beyond your wildest dreams.
These next ten rules will more likely fly like a led balloon with many of your past teaching in MLM's.
But with a 95% to 97% failure rate, I really don't put much stock into the golden bible of how Network Marketing is done.
Small Ads Big Web Traffic
Rules of Engagement
So what do you do when a prospect contacts you?
Small Ads Big Web Traffic Rule #1, UNDER PROMISE, OVER DELIVER. Enough Said.
Small Ads Big Web Traffic Rule #2, Know Your Material. Spend the hours going over all of your business material in your first weeks; we do not believe in usurping your position as the Leader of Your Organization, so I will never suggest doing 3-way phone calls to close a prospect. Know your material and you will do just fine.
Small Ads Big Web Traffic Rule #3, Never Hide the Fact YOUR doing Sales. You're not sharing with your prospects you are doing Multi Level Marketing. Sales Is An Honorable Position. "Many of the top grossing people in the world are in sales". It is up to you to build an honest business.
Small Ads Big Web Traffic Rule #4, Always Remember Your Prospect Is The Most Important Person. ANY conversation with your prospect should always be centered on the prospect. WHAT IS Their Goals, Their Needs, Their Dreams, Spend 10% of your time talking, and 90% of your time LISTENING! Be a Friend, you may be talking to your new Business Partner. (Take notes, this may keep you from talking too much).
Small Ads Big Web Traffic Rule #5, Answer All Your Prospects Questions Honestly. Don't tell half truths even if you feel it will cost you the sale. You will always be back tracking, and while you are building your business and you will not have time to back track. Always refer to Rule #1.
Small Ads Big Web Traffic Rule #6, Use Your Head feel out your prospect, your Prospect may not be READY for a HARD CLOSE at this point. Start the pre-sell process, but keep in mind they may not have enough information yet. On the other hand you will have some prospects that a team of horses could not stop from signing up with you.
Small Ads Big Web Traffic Rule #7, Never Pressure Your Prospect. You do not need to use high-pressure tactics to close your prospect. You have an arsenal of tools that will close them with each and every step they take. Get Them to Your Landing Page, so they can start their journey to make a quality decision for their own lives. Open the door for them and let their journey began.
Small Ads Big Web Traffic Rule #8 Remember Get Their Contact Information on your web sites. You want them to take a tour through your web site. Use your Auto Responder and e-mail them if they don't contact you, but don't waste your time chasing "a maybe".
Small Ads Big Web Traffic Rule #9, DO NOT HOUND YOUR PROSPECT, They will call you when they reach their decision, after they have watched your prospecting videos or toured your web sites. IF they don't contact you, believe me, they have made their Decision. Again, let your Auto Responder do its JOB.
Small Ads Big Web Traffic Rule #10, HAVE FUN. After your prospect has toured your information and contacted you, they have already closed themselves, and your job is to basically walk them through the sign up. Remember you are the one who is trying to change their lives; your journey has already begun.
THEIR DECISION WILL NOT AFFECT YOUR LIFE, IF THEY DON'T JOIN YOUR ORGANIZATION.
A person convinced under pressure
will need to be convinced again Tomorrow.
(I don't remember who said it, but it does ring true).
These tools will be the backbone in your Small Ad campaign. We want you to be successful. So we just ask that you follow the directions in this campaign.
We know that it sounds very simple, that's the Beauty of it all. Don't make this difficult, give it a run and you will find you are well on your way.
Because the Internet is such a different beast to advertise and build a business in, we ask you to approach Internet Marketing with your head on straight.
There's Marketers on line that will sell you the shirt off "Your Own Back" for a healthy profit if you are not able to distinguish what you need to get started.
We have literally spent hundreds of hours researching Internet companies for you. We have found reputable companies that actually have valuable products You Need to Market on the Internet.
You need a Internet Marketing System that Works, not every new gadget you find for sale on the internet. If you jump at every new system or product on the market, you will spend thousands of dollars and find yourself spinning in circles. Our goal is to help you launch a Profitable Business that Creates Multiple Streams of Income, Not to Sell You Useless Toys.
Good Luck on Your Journey and
Best Wishes!
Jeri Ann & Daniel
21st. Century Network Marketing
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